About Rich Blondes

Chocolate blondes meet mahogany blondes and warm blends with cool in this range of deep, luxurious reflects. We like to think the NXT Rich Blonde Hair Colours look glamourous, but effortless; classy, but not intimidating. And with their multi-dimensions they’re the perfect complementary hues for highlights or balayage.

Our professional rich blonde shades deliver the richness, vibrancy and colour consistency that can only be achieved with salon-only hair colour applied by a skilled technician. A great advantage is that they come with an intelligent price tag that is significantly cheaper for a 100ml tube than many well-known colour brands sell their smaller tubes for.

You may wonder if the intelligent price tag means that the rich blondes quickly lose their vibrancy. In fact, we use clever anti-fade technology that combats the oxidisation that leads to loss of colour. Whether you’re a salon colourist or work as a mobile hairdresser you’ll have the confidence that your clients’ blondes will stay rich until the next appointment.

Rich blondes are versatile reflects useful for all hair colouring services, including block colour, highlighting, free-hand painting and melting. For best results mix your chosen shade one part colour and one part developer and apply the colour to hair that is clean and dry. Normal development time is 40 minutes although always consult on-pack guidelines. It is the colour technician’s responsibility to carry out a patch test at least 48 hours before colouring the hair. In the irritation or the appearance of redness do not carry out the service.

Rich Blonde Permanent Hair Colour Range

Discover the difference when you change over to NXT Rich Blondes

If you’re committed to delivering exceptionally professional colour services with quality coverage and long-lasting results, but would like to save a little money at the same time, NXT is the professional colour range for you. We’re sold via a network of leading hair and beauty wholesalers, including Capital Hair and Beauty. Ask in store about the benefits of the NXT professional colour range and discover what a difference moving to NXT could make to your bottom line.

How it works

When the Rich Blonde shade is mixed with the hydrogen peroxide (the developer) and applied to the hair, a series of chemical reactions occur to transform the hair colour. The cuticle layer of the hair is opened allowing the colour to penetrate in to the cortex, where it oxidises and swells.

It’s all down to a series of clever chemical reactions. Once the hydrogen peroxide (the developer) has been blended with the colour and it has penetrated and oxidised in the hair’s cortex, the colour molecules from the Rich Blonde shade are released into the hair shaft and the new hue is created.

The permanent colour change all happens deep in the hair’s shaft, which is oxidised by the hydrogen peroxide. Once the chemical reaction has occurRich Blonde, colour molecules in the Rich Blonde dye are exposed to create a beautiful new shade.

To allow the Rich Blonde to change the appearance of the hair, the ammonia in the colour and hydrogen peroxide in the developer first need to penetrate the cuticle and oxidise in the cortex. Once these chemical reactions have taken place, the colour molecules create a long-lasting colour.

Colouring hair with NXT permanent shades is so simple that it can be easy to forget that there is actually some pretty clever science taking place. Once the ammonia in the colour has softened the cuticle, the hydrogen peroxide oxidises the colour pigments. Another chemical reaction sees the small colour molecules from the Rich Blonde shade deposited into the cortex which permanently changes the appearance of the hair.

The Rich Blonde shades only work when mixed with the appropriate developer. This allows the hair’s cuticle to be opened and the colour pigments to penetrate the cortex. Small colour molecules then oxidise and expand within the inside of the hair to give the appearance of a whole new hue.