About Chocolate Blondes

Rich and luxurious, gorgeous and glamorous, our NXT Chocolate Blondes Permanent Hair Colours give the colour intensity that your clients’ crave. As the ‘bronde’ trend becomes hotter by the season, these chocolately tones give talented colourists the perfect reflects for melting and merging to create bespoke hair colour.

To give our chocolate blondes longevity, they’ve been formulated with innovative anti-fade technology so they’ll remain bright and strong between appointments. As a colourist or mobile hairdresser, you’ll appreciate the confidence of knowing the colour will remain salon fresh while your clients will love that there is no need for a colour refresh until their regrowth starts to make an appearance.

For clients with white hair, we’re proud of the quality coverage that masks 100% of white hairs as effectively as any major brand rivals for all shade bases below a 9.00. For healthy-looking, even white coverage always use the 6% developer and mix one part colour to one part lotion. The normal development time is 40 minutes although you should always consult on-pack guidelines and monitor the client’s hair throughout the process for the desired result.

Always carry out a patch test before the first application of NXT Permanent Hair Colour or before applying a new Chocolate Blonde shade for the first time. Apply a small amount of dye to the inner arm or behind the ear and leave it for 48 hours. If any irritation or redness occurs do not continue with the colouring process.

Chocolate Blonde Permanent Hair Colour Range

Discover the difference when you switch to NXT Chocolate Blondes

Are you looking to make your pennies go a little further without compromising on quality? You’ll be astonished how much you can bank when you change from a major-brand name to our economical 100ml tubes and your clients will be delighted that they still get the same stunning, long-lasting hair colour.

How it works

When the Chocolate Blonde shade is mixed with the hydrogen peroxide (the developer) and applied to the hair, a series of chemical reactions occur to transform the hair colour. The cuticle layer of the hair is opened allowing the colour to penetrate in to the cortex, where it oxidises and swells.

It’s all down to a series of clever chemical reactions. Once the hydrogen peroxide (the developer) has been blended with the colour and it has penetrated and oxidised in the hair’s cortex, the colour molecules from the Chocolate Blonde shade are released into the hair shaft and the new hue is created.

The permanent colour change all happens deep in the hair’s shaft, which is oxidised by the hydrogen peroxide. Once the chemical reaction has occurred, colour molecules in the Chocolate Blonde dye are exposed to create a beautiful new shade.

To allow the Chocolate Blonde to change the appearance of the hair, the ammonia in the colour and hydrogen peroxide in the developer first need to penetrate the cuticle and oxidise in the cortex. Once these chemical reactions have taken place, the colour molecules create a long-lasting colour.

Colouring hair with NXT permanent shades is so simple that it can be easy to forget that there is actually some pretty clever science taking place. Once the ammonia in the colour has softened the cuticle, the hydrogen peroxide oxidises the colour pigments. Another chemical reaction sees the small colour molecules from the Chocolate Blonde shade deposited into the cortex which permanently changes the appearance of the hair.

The Chocolate Blonde shades only work when mixed with the appropriate developer. This allows the hair’s cuticle to be opened and the colour pigments to penetrate the cortex. Small colour molecules then oxidise and expand within the inside of the hair to give the appearance of a whole new hue.